Perspectives

Our blog shares some of our own perspectives shaped by our experiences.
May 26, 2022
Learning from Mistakes

The Key Ingredient in the Recipe for Success Mistakes are part of learning and growing. We all have a mistake in our near or distant memory that horrified us (at the time). Maybe we’d rather forget about it – but the truth is once we get past the horror we can usually learn valuable lessons […]

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April 8, 2022
Advice for Young Writers

April 10th is “National Encourage a Young Writer Day” - a day that reminds us all to recognize and help sharpen the talent of young writers. As a “young” writer myself, I am always looking for advice to hone my voice and polish my work. Why is it important to develop strong writing skills? According […]

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April 1, 2022
Don't Be An April Fool: Avoid Sharing Fake News

4 Tips for Spotting Misinformation The advent of the true “24-hour news cycle” (online and through 24-hour cable news networks) has been a blessing and a curse for those of us in the PR field. The blessing is more news outlets, more opportunities to share your clients’ news, and ease of social amplification with “click-to-share” […]

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June 25, 2021
Trying to do Better

As a communicator and a mother (and a human being in general), I am always thinking about choosing the right words. What’s the best way to convey support and understanding without applying my own lens to the experiences of others? From #Pride to #Juneteenth, June is a month full of opportunities for voices to be […]

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May 12, 2021
Three Ways to Relieve the Uncertainty of Return-to-Work

Is the “Great Resignation” really on the way? I read the Bloomberg article How to Quit Your Job in the Great Post-Pandemic Resignation Boom by Arianne Cohen with great interest. Self-interest, mainly. The truth is, I don’t want any of our team resigning – so I read it with a bit of doubt and possibly even a little fear. [...]

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January 18, 2021
Integrity in Communications is the Key to Fair and Free Press

The Forbes piece “A Truth Reckoning: Why We’re Holding Those Who Lied For Trump Accountable,” by Randall Lane (Jan 7, 2021), examines the impact of lying for your boss – in this case, the outgoing president of the United States. Lane puts potential corporate suitors of Trump’s former comms staff on notice: hire anyone who lied on […]

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